Loyola University/Chicago billboard

[🏀]

Can we just get back to how stupid the billboards are?

[GooooMarquette]

Can we just get back to how stupid the billboards are?

I'd like to talk about how accurate they are.

Someone posted above that MU has a better rank (86) than Loyola (99) in USNWR.  Close, but edge to MU.  And I checked the current estimates for tuition, room and board, books, fees, etc. and MU is slightly less expensive (MU about $46k all-in; Loyola about $49k).  Again, close, but edge to MU.  So how does a slightly lower rank and slightly higher costs make Loyola a better value?

Bit of artistic license by Loyola's ad folks?

[MerrittsMustache]

I'd like to talk about how accurate they are.

Someone posted above that MU has a better rank (86) than Loyola (99) in USNWR.  Close, but edge to MU.  And I checked the current estimates for tuition, room and board, books, fees, etc. and MU is slightly less expensive (MU about $46k all-in; Loyola about $49k).  Again, close, but edge to MU.  So how does a slightly lower rank and slightly higher costs make Loyola a better value?

Bit of artistic license by Loyola's ad folks?

Washington Monthly ranked Loyola 59 and Marquette 117.

World University Rankings puts Loyola in the 601-650 range and Marquette at 701.

Just gotta find the right source for your school

[GooooMarquette]

Washington Monthly ranked Loyola 59 and Marquette 117.

World University Rankings puts Loyola in the 601-650 range and Marquette at 701.

Just gotta find the right source for your school

Yeah, I suspected some less well known publications had Loyola ahead.  They're all subjective. 

I had never even heard of Washington Monthly....

[warriorchick]

Washington Monthly ranked Loyola 59 and Marquette 117.

World University Rankings puts Loyola in the 601-650 range and Marquette at 701.

Just gotta find the right source for your school

MuScoop Daily ranks Marquette as #1 and Loyola as #499, just ahead of Notre Dame.

[Herman Cain]

As to the specifics of the ad strategy, it appears as if it is coordinated and at the end of the day ,combined, the two versions of the ad promote the Jesuit collegiate identity. One of the benefits of the Jesuit colleges are that they are well recognized by alum of other Jesuit schools. For example when I am on the West Coast, there are many people who I do business with that are Santa Clara grads and they value and respect Marquette.

[🏀]

As to the specifics of the ad strategy, it appears as if it is coordinated and at the end of the day ,combined, the two versions of the ad promote the Jesuit collegiate identity. One of the benefits of the Jesuit colleges are that they are well recognized by alum of other Jesuit schools. For example when I am on the West Coast, there are many people who I do business with that are Santa Clara grads and they value and respect Marquette.

That's boring!... you're boring... stop boring everyone!

[muwarrior69]

It was a big mistake to give up our medical school. That and the football team.

...and a Jesuit as President of the University.

[jsglow]

I've confirmed that it's a joint marketing idea between both schools.  Brilliant.

[GooooMarquette]

MuScoop Daily ranks Marquette as #1 and Loyola as #499, just ahead of Notre Dame.

When did ND move up?

[Frenns Liquor Depot]

...and a Jesuit as President of the University.

[GGGG]

...and a Jesuit as President of the University.

Because the last one worked out so well?

[GooooMarquette]

I've confirmed that it's a joint marketing idea between both schools.  Brilliant.

Gave up football...gave up med school...gave up Warriors...adopted Golden Eagles in faux vote...changed to Gold...then back to Golden Eagles in another faux vote.

Yep, helping pay for an ad that makes MU sound too expensive and Loyola like a better deal sounds like the work of our administration.

[Dr. Blackheart]

Can we just get back to how stupid the billboards are?

Please...and what an effed up multi campus environment it is

[real chili 83]

MuScoop Daily ranks Marquette as #1 and Loyola as #499, just ahead of Notre Dame.

I analyze with this agreement.

[77ncaachamps]

It helps to get their names out there in discussions, social media, news, etc.

It doesn't make sense to me unless...

It was sponsored by the Association of Jesuit Colleges and Universities.

[77ncaachamps]

Can we just get back to how stupid the billboards are?

Thank God, they're only comparing the schools and not the cities.

(We'd be toast.)

[vogue65]

It helps to get their names out there in discussions, social media, news, etc.

It doesn't make sense to me unless...

It was sponsored by the Association of Jesuit Colleges and Universities.

Agreed, and it the values, philosophy, world view and not who is president of the university.

[Galway Eagle]

Marquette may want to compete with ND and BC, but the truth is, it's much closer to being Loyola than it is to being either one of those schools. It appears that at least someone at MU is recognizing that.

I see a primary difference in that we have certain programs that are better than almost every other school in the country whereas Loyola doesn't. By the way Loyola took a massive jump these past few years because in 2013 they were about 140ish I believe and in 2008 when I was looking they were even lower.

[GooooMarquette]

I see a primary difference in that we have certain programs that are better than almost every other school in the country whereas Loyola doesn't. By the way Loyola took a massive jump these past few years because in 2013 they were about 140ish I believe and in 2008 when I was looking they were even lower.

There was a story a year or two back about some school (not Loyola) that made huge jumps by playing right to the USNWR rating system - raising its rank, but not necessarily getting any better as a school.  Not saying Loyola is doing this, but a huge jump like that makes you wonder.

[4everwarriors]

Northeastern, ai na?

[Herman Cain]

Northeastern, ai na?

http://www.bostonmagazine.com/news/article/2014/08/26/how-northeastern-gamed-the-college-rankings/

[ChitownSpaceForRent]

Thats funny, cause when I was applying to colleges quite recently, I didn't even put Loyola and Marquette in the same category. Always thought Marquette was wayyy higher on the list. Though admittedly, I was applying for the Marquette Physical Therapy program and Loyola was a 5 minute walk from where I grew up so I was never going to go there for that reason alone.

Really, it comes down to the program moreso than the general school.

[4everwarriors]

Its GU, ND, and BC, den all da rest, ai na?

[keefe]

Chick,

Which one of those trailers is Casa Glow?