College "general managers" in charge of NIL? Yep!
Duke just announced that it has hired Rachel Baker as GM to work with the men's basketball team. She spent 8 years with Nike and 1 with the NBA.
According to the school's press release, she will “specialize in helping players enhance their personal and professional skill sets, capitalize on strategic partnerships, including NIL opportunities, and work to support players in navigating the opportunities and challenges that come with being a student-athlete at the highest level."
Will Marquette hire somebody to do this?
Maybe Duke is setting the table for Wojo to become the HC? Then Wojo defenders can finally proclaim with a straight face, "but look at the talent he has to coach, he can't be expected to do better".
