[GoMarquette.com] Marquette University Golden Eagles Expand Ticketing Agreement with Ticketmaster

[GoMarquetteSays]

Marquette University Golden Eagles Expand Ticketing Agreement with Ticketmaster
       

Marquette University Golden Eagles Expand Ticketing Agreement with Ticketmaster
Golden Eagles Fans Now Have Access to University-Authorized TicketExchange Resale Service



Marquette fans will now be able to purchase and resell through TicketExchange

Nov. 8, 2007

The Marquette University Golden Eagles has expanded its ticketing agreement with Ticketmaster to enable fans to purchase and resell event tickets through TicketExchange, the new University-authorized online resale service. The service is available to Golden Eagles men's basketball season ticket holders, five-game plan holders, as well as single game ticket holders that purchase through Ticketmaster. Fans finding that they are unable to use their tickets may post their tickets online via TicketExchange for sale to other fans.

Here's how it works: Season ticket holders and five-game plan holders may post their tickets to TicketExchange through their online "My Marquette" account, and single game ticket holders may post their tickets through the TicketExchange section within Ticketmaster.com.

Golden Eagles fans may visit TicketExchange to search and purchase tickets offered by season, five-game and single game ticket holders for Golden Eagles games that might be sold out, to obtain what they may deem to be a more favorable seat location, or to obtain a ticket located in a specific seating section that might not otherwise be available.

Fans interested in purchasing tickets through the Golden Eagles' new TicketExchange service may do so in three easy steps: 1) Visit Ticketmaster.com and locate the event they wish to attend; 2) Click the "Buy from Fans" tab to review available tickets; then 3) Simply purchase and print. The TicketExchange transaction is entirely automated and processed by Ticketmaster, the recognized and trusted brand for event ticketing. Fans who purchase tickets through TicketExchange receive a brand new ticket with a new unique barcode identifying the buyer as the owner of that ticket. Fans who purchase tickets through Ticketmaster by phone or online or through TicketExchange may select to have their tickets delivered electronically via TicketFast®, Ticketmaster's online ticket delivery service.

"We want to ensure that Golden Eagles fans have the best possible event experience and this includes providing them with an authorized site to buy and resell tickets and avoid potentially fraudulent resellers," said Steve Cottingham, Interim Director of Intercollegiate Athletics, Marquette University. "We know that with Ticketmaster, we are receiving the very best ticketing technology and the very best team of professionals to help us better serve our patrons."

"Marquette University is fully committed to their teams and fans, as demonstrated by their decision to offer TicketExchange," said Jane Wehrley, VP and Sr General Manager, Ticketmaster Milwaukee. "We'll continue to work closely with Marquette to ensure that every aspect of their expanded ticketing business provides added value and the best possible scope of services for fans attending Golden Eagles games."

To Use TicketExchange
https://teamexchange.ticketmaster.com/html/eventlist.htmI?l=EN&team=marquette


       

http://www.gomarquette.com/sports/m-baskbl/spec-rel/110807aaa.html
       

[🏀]

Ticketmaster is the devil.

[mu_hilltopper]

Actually, that looks pretty cool .. but .. I really enjoyed paying $2/ticket surcharge buying a ton of tickets for my friends .. one can only hope this ticket exchange deal will really add to my pleasure with a nice fat surcharge!

[PuertoRicanNightmare]

This is nothing but Marquette trying to tap into the scalping business. The Cubs starting doing something similar a couple years ago and there were howls of protest. Any chance that anybody will question MU's motives?

[mu_hilltopper]

hmm .. I don't see how MU would profit from this.  TM might, with any surcharge .. I suppose MU could get a cut of that .. but I'd imagine it'd be a very small amount .. how many tickets change hands?  100? 200?  Even if a surcharge was $2/ticket .. pretty small change (for MU and TM).

[PuertoRicanNightmare]

Do you think they're doing this out of the goodness of their hearts?

[🏀]

Do you think they're doing this out of the goodness of their hearts?

Couldn't Marquette just staff some more ticketing people?

Ticketmaster is such a terrible monopoly, I shy away from going to concerts unless I can go to the box office personally. The ticketmaster service charge on a Rage Against the Machine ticket @ Alpine Valley this summer was something close to $11. Talk about raping and pillaging.

[mu_hilltopper]

Ever the cynic.  Since there's just no way there's that much revenue to be earned for MU in this deal, I believe their reasons are to give the ticket holder some options.  More options = a better product. 

And sure, MU benefits from not having an empty seat.  Better crowd, higher concession sales.  In the end, the most benefit goes to the ticket holder, who can rid themselves of an unwanted ticket.

If MU makes more than a couple grand from this, I'd be surprised.

[Wareagle]

This is just a way for ticketmaster to get a cut of the stubhub/ebay market for scalping.  I'm surprised they didn't do this sooner.

[Pakuni]

This is nothing but Marquette trying to tap into the scalping business. The Cubs starting doing something similar a couple years ago and there were howls of protest. Any chance that anybody will question MU's motives?

It's nothing like what the Cubs were/are doing with their private ticket brokerage. The Cubs were setting aside prime seats before they went on sale to the public, then selling those seats at prices far above face value, giving themselves whatever additional revenue was created while trying - unsuccessfully, as it turns out - to make some other entity look at fault for the exorbinant ticket prices.

What MU is doing here is more akin to a small-scale Stub Hub. The ticket are sold to the public, which then sets the re-sale price and collects revenue from the transaction, minus probably a user fee to Ticketmaster (from which MU may also benefit).

Again, there is a huge difference between this and what the Cubs are doing. Perhaps if you weren't so obsessed with finding nefarious motives behind everything done by Marquette University (and particularly its head basketball coach)  ...

[Eye]

I'm probably in the minority here, but I actually like the concept of this (haven't looked to see how much extra I'm going to be charged for shipping, handling, all the other extra-curricular BS, $8 a ticket beyond face for $25 seats for the UL game, which is ridiculous, but I digress).

I live in La Crosse and can't make games on Sunday - Wednesday nights, which eliminates me from about half the Big East games. I come to about four or five games a year, but the five-game plans never seem to hit the group I'd like to go to. I don't know any season-ticket holders personally and don't feel comfortable asking a season-ticket holder here or on the scout board for better seats in the two-week window before they're on sale to the general public. I have the $ to afford better seats in the lower bowl, and would happily pay a small premium to do so. I've went to nearly all of the final 5 C-USA tournaments, but haven't gone to either of the BET tournaments because my travel partner, a UL fan, has two small children, and we're going to resume going to the BET in about five years when his children are older. I'd be happy to try and find better seats to the best four or five games each year, particularly the UL game, via this and the scout board, but have found that to be tough.

I'd be happy to help out a MU season-ticket holder or five-game plan holder, like I said, barring an even-more ridiculous charge from Ticketmaster. Do I like Ticketmaster? Not at all! Do I have a better option in my situation? Not really.

[mu_hilltopper]

Truth is .. since you can email tickets for free .. there's only two challenges to get around this system.  1. Finding a seller and a buyer, and 2. payment.

Paypal can take care of payment pretty easily .. and forums like this can facilitate sellers and buyers find eachother .. but . .you need more of a critical mass of people knowing that THIS is the marketplace.  Chances are, most will hit up TM.

.. But additionally .. I don't think I've ever charged anyone for tickets I've given up.  I think a huge chunk of people just gift them away.

[mu03eng]

Why couldn't muscoop start a free ticket exchange forum?  Seems like there could be some demand for it.  If you get season ticket holders to pass the website around by word of mouth you could skip the new ticketmaster process. 

Its free for everyone plus then PRN will be happy because MU will be robbed of the $50 they were going to get from this and then apply to their nefarious super secret plan to take over the world and make Crean dictator for life

[mu_hilltopper]

    

Jesus, dude.  That's a secret plan.

[Chili]

Or just use Craigslist or Stub Hub like the rest of America.

[ToddPacker]

Do you think they're doing this out of the goodness of their hearts?

Couldn't Marquette just staff some more ticketing people?

Ticketmaster is such a terrible monopoly, I shy away from going to concerts unless I can go to the box office personally. The ticketmaster service charge on a Rage Against the Machine ticket @ Alpine Valley this summer was something close to $11. Talk about raping and pillaging.

Sure, MU could staff more ticketing people and then your ticket cost and everyone else's ticket cost would go up to cover the cost of having more people on the pay roll.

As for Ticketmaster being such a terrible monopoly, this was way overblown back in the 90s by a few bands, namely, Pearl Jam.  Hearings were held and nothing became of it.  Ticketmaster has employees that they need to pay.  I have noticed that PJ no longer has a problem playing TM venues or charging exorbitant prices for tickets. Many venues do not use ticketmaster, usually only the bigger venues, i.e., BC, Alpine Valley, Marcus, etc.  The Rave does not.  Riverside and Pabst do not.  Miller Park does not.  Yet, they still all charge commensurate service fees. 

[🏀]

The Rave does. Miller Park does.

[ToddPacker]

The Rave does. Miller Park does.

Ok, even if that is true, which I am not sure of, TM is not the evil corporation that some try to make it out to be.  It's the nature of the biz.  Would you feel better if they just rolled the price into the price of your ticket so you don't ever see the charge?  Believe it or not, it costs money to operate a business. 

Miller Park uses Tickets.com, fwiw, but the rave does use TM. 

[Chili]

The Rave does. Miller Park does.

Ok, even if that is true, which I am not sure of, TM is not the evil corporation that some try to make it out to be.  It's the nature of the biz.  Would you feel better if they just rolled the price into the price of your ticket so you don't ever see the charge?  Believe it or not, it costs money to operate a business. 

Miller Park uses Tickets.com, fwiw, but the rave does use TM. 

NO TICKETS.COM....IT SUCKS!!!!! Virtual Waiting Rooms....AHHHH!!!!!!!

Actually all (I think) of MLB uses Tickets.com.

[🏀]

The Rave does. Miller Park does.

Ok, even if that is true, which I am not sure of, TM is not the evil corporation that some try to make it out to be.  It's the nature of the biz.  Would you feel better if they just rolled the price into the price of your ticket so you don't ever see the charge?  Believe it or not, it costs money to operate a business. 

Miller Park uses Tickets.com, fwiw, but the rave does use TM. 

Hmmm...the bowling events at Miller Park have been sold on TM, that's why I was addressing it that way.

I understand TM has to run a business, but there is no way $10 a ticket is just running a business. Doing a little math here...we're talking $444,000+ on just the aforementioned Rage Against the Machine show. Seems like without direct competition for the initial ticket sales, these surcharges will continue to stay ridiculous.