MUScoop

MUScoop => The Superbar => Topic started by: jesmu84 on August 15, 2017, 04:58:13 PM

Title: $10/month for movie theater tix
Post by: jesmu84 on August 15, 2017, 04:58:13 PM
https://www.bloomberg.com/news/articles/2017-08-15/netflix-co-founder-s-crazy-plan-pay-10-a-month-go-to-the-movies-all-you-want

Interesting idea. Sure would encourage me to go more often. The math on the consumer side is a bargain. Not sure how it could sustain though
Title: Re: $10/month for movie theater tix
Post by: TAMU, Knower of Ball on August 15, 2017, 05:40:48 PM
Interesting. I would definitely subscribe, its a steal. I feel like there is a way to make money off of this....I'd guess the real money in movies comes from the concessions. But as far as I can tell, MoviePass doesn't benefit from concession sales so I'm not sure how this is sustainable.
Title: Re: $10/month for movie theater tix
Post by: Jockey on August 15, 2017, 06:56:08 PM
Quote from: TAMU Eagle on August 15, 2017, 05:40:48 PM
Interesting. I would definitely subscribe, its a steal. I feel like there is a way to make money off of this....I'd guess the real money in movies comes from the concessions. But as far as I can tell, MoviePass doesn't benefit from concession sales so I'm not sure how this is sustrightble.

The head of MoviePass acknowledges that his company is subsidizing ticket buyers and will lose money in the process. However, he believes that MoviePass will be able to prove its value to movie theaters and studios, and that in the future they will cut the company in on their additional profits. Theater owners could also either pay MoviePass back with advertising or give them a percentage of the concessions sales.
Title: Re: $10/month for movie theater tix
Post by: warriorchick on August 15, 2017, 06:58:01 PM
Movie theaters make all their money on the refreshments, not the tickets.  Even at full price, the distributor typically takes about 90% the first week. It the percentage drops the longer the movie is in the theater.
Title: Re: $10/month for movie theater tix
Post by: Herman Cain on August 15, 2017, 08:42:43 PM
The potential benefit of this business concept is that , over time, viewing habits can be more accurately projected and thus the potential exists for less money to be spent on advertising or the advertising becomes more efficient.
Title: Re: $10/month for movie theater tix
Post by: CreightonWarrior on August 16, 2017, 03:01:11 PM
AMC wants to block it
https://www.bloomberg.com/news/articles/2017-08-16/amc-cinemas-weighs-blocking-moviepass-s-10-a-month-film-deal (https://www.bloomberg.com/news/articles/2017-08-16/amc-cinemas-weighs-blocking-moviepass-s-10-a-month-film-deal)