MUScoop

MUScoop => The Superbar => Topic started by: Abode4life on August 08, 2013, 07:55:38 AM

Title: Fox Sports Lands US Open in 2015
Post by: Abode4life on August 08, 2013, 07:55:38 AM
I didn't see this posted, so thought I'd share.  Fox landed the US Open for 12 years starting in 2015.

http://msn.foxsports.com/golf/story/usga-fox-sports-deal-us-open-2015-agreement-12-years-080713
Title: Re: Fox Sports Lands US Open in 2015
Post by: GGGG on August 08, 2013, 08:31:31 AM
Which prompted this tweet.

https://twitter.com/bkoo/status/365289686186459136

I am SOOOOO glad that Fox won the BE contract and not NBC.
Title: Re: Fox Sports Lands US Open in 2015
Post by: tower912 on August 08, 2013, 08:53:46 AM
I wonder what happens to Johnny Miller?   Is NBC going to completely scale back all of their golf?    Curious choice, and rude of the USGA to upstage the PGA championship.
Title: Re: Fox Sports Lands US Open in 2015
Post by: frozena pizza on August 08, 2013, 09:31:10 AM
I wonder what happens to Johnny Miller?   Is NBC going to completely scale back all of their golf?    Curious choice, and rude of the USGA to upstage the PGA championship.

Not sure, but judging my Miller's response below, he's not too happy about it.  Agree that it was very poor timing by the USGA.

“It was the highlight of my year of work for me. The U.S. Open has always been the tournament. It’s a big bummer for me and Dan Hicks. I don’t know what they’re (Fox) is going to do. You can’t just fall out of a tree and do the U.S. Open. I guess the money was more important than the performance. No way they can step in and do the job we’re doing. It’s impossible. There’s just no way. I wish Fox the very best.”
Title: Re: Fox Sports Lands US Open in 2015
Post by: NavinRJohnson on August 08, 2013, 09:38:59 AM
.

“It was the highlight of my year of work for me. The U.S. Open has always been the tournament. It’s a big bummer for me and Dan Hicks. I don’t know what they’re (Fox) is going to do. You can’t just fall out of a tree and do the U.S. Open. I guess the money was more important than the performance. No way they can step in and do the job we’re doing. It’s impossible. There’s just no way. I wish Fox the very best.”

Right, because Fox has really struggled to provide the best coverage of the NFL, MLB, NASCAR.  ?-( they are frankly superior at nearly everything the do.
Title: Re: Fox Sports Lands US Open in 2015
Post by: LAZER on August 08, 2013, 09:40:43 AM
Not sure, but judging my Miller's response below, he's not too happy about it.  Agree that it was very poor timing by the USGA.

“It was the highlight of my year of work for me. The U.S. Open has always been the tournament. It’s a big bummer for me and Dan Hicks. I don’t know what they’re (Fox) is going to do. You can’t just fall out of a tree and do the U.S. Open. I guess the money was more important than the performance. No way they can step in and do the job we’re doing. It’s impossible. There’s just no way. I wish Fox the very best.”

HA that's a classic Johnny Miller quote.  Golf commentating has to be easiest of all sports to do.  Does anyone really care if a PGA event is on CBS, NBC, ESPN, or now FOX?  There's nothing really to beakdown or give insight to.
Title: Re: Fox Sports Lands US Open in 2015
Post by: reinko on August 08, 2013, 09:46:46 AM
So he thinks Fox Sports will get the yips??
Title: Re: Fox Sports Lands US Open in 2015
Post by: Golden Avalanche on August 08, 2013, 09:48:56 AM
HA that's a classic Johnny Miller quote.  Golf commentating has to be easiest of all sports to do.  Does anyone really care if a PGA event is on CBS, NBC, ESPN, or now FOX?  There's nothing really to beakdown or give insight to.

That's just not true.

But the experience does depend on the network handling it. From host to analyst to hole coverage to interview reporter, coverage can vary from professional to ingratiating.
Title: Re: Fox Sports Lands US Open in 2015
Post by: Benny B on August 08, 2013, 09:56:26 AM
That's just not true.

But the experience does depend on the network handling it. From host to analyst to hole coverage to interview reporter, coverage can vary from professional to ingratiating.

People who watch golf fall into two categories:

1) Those who understand what the analyst is talking about because they already know what the analyst is talking about.
2) Those who don't understand what the analyst is talking about because they can't understand what the analyst is talking about.

Ipso facto, TV golf analysts are unnecessary.
Title: Re: Fox Sports Lands US Open in 2015
Post by: tower912 on August 08, 2013, 10:05:26 AM
That's just not true.

But the experience does depend on the network handling it. From host to analyst to hole coverage to interview reporter, coverage can vary from professional to ingratiating.

Flipping back and forth this morning between the Golf Channel and CBSSports channel, it is abundantly clear that there is a difference in coverage. 
Title: Re: Fox Sports Lands US Open in 2015
Post by: StillAWarrior on August 08, 2013, 10:18:33 AM
HA that's a classic Johnny Miller quote.  Golf commentating has to be easiest of all sports to do.  Does anyone really care if a PGA event is on CBS, NBC, ESPN, or now FOX?  There's nothing really to beakdown or give insight to.

I rarely watch golf, so I don't have a preference.  But, I'm not really sure that Miller was talking solely about the commentating.  I think he's talking about the over-all project of broadcasting a golf tournament.  I suspect that there's an awful lot that goes into that, without even considering the commentators.
Title: Re: Fox Sports Lands US Open in 2015
Post by: GGGG on August 08, 2013, 10:29:55 AM
The point of this is that Fox is continuing to shell out $$$ to provide quality sports content for FS1...which is exactly what NBC isn't doing.  In the end, being a part of Fox is going to be a great benefit.
Title: Re: Fox Sports Lands US Open in 2015
Post by: Sheriff on August 08, 2013, 10:42:45 AM
The best part of this is the fact that there will be no more Chris Berman on US Open broadcasts.
Title: Re: Fox Sports Lands US Open in 2015
Post by: LAZER on August 08, 2013, 11:08:18 AM
I rarely watch golf, so I don't have a preference.  But, I'm not really sure that Miller was talking solely about the commentating.  I think he's talking about the over-all project of broadcasting a golf tournament.  I suspect that there's an awful lot that goes into that, without even considering the commentators.

ESPN, CBS, and NBC all seem to do it the exact same way, to me the only significant difference being the commentators.  I'd imagine Fox would do it the same way or maybe even bring some new features to the table.

To me, the notion that NBC brings a lot more to Golf in a broadcast than other networks is dumb.
Title: Re: Fox Sports Lands US Open in 2015
Post by: Groin_pull on August 08, 2013, 11:19:05 AM
Not sure, but judging my Miller's response below, he's not too happy about it.  Agree that it was very poor timing by the USGA.

“It was the highlight of my year of work for me. The U.S. Open has always been the tournament. It’s a big bummer for me and Dan Hicks. I don’t know what they’re (Fox) is going to do. You can’t just fall out of a tree and do the U.S. Open. I guess the money was more important than the performance. No way they can step in and do the job we’re doing. It’s impossible. There’s just no way. I wish Fox the very best.”

Silly comments from Miller. Just bitter. However, great news for FS1. More quality content. As I've been saying, Fox means business in everything they do. The Big East is in good hands.
Title: Re: Fox Sports Lands US Open in 2015
Post by: NavinRJohnson on August 08, 2013, 12:37:48 PM
I rarely watch golf, so I don't have a preference.  But, I'm not really sure that Miller was talking solely about the commentating.  I think he's talking about the over-all project of broadcasting a golf tournament.

I'm sure he is, which is why he's so off the mark. Nobody does better than Fox in any of the sports they produce.
Title: Re: Fox Sports Lands US Open in 2015
Post by: StillAWarrior on August 08, 2013, 12:40:33 PM
ESPN, CBS, and NBC all seem to do it the exact same way, to me the only significant difference being the commentators.  I'd imagine Fox would do it the same way or maybe even bring some new features to the table.

To me, the notion that NBC brings a lot more to Golf in a broadcast than other networks is dumb.

That's true, but I suspect that there's a learning curve to broadcast any new sport.  I don't doubt that Fox will have a learning curve and some growing pains along the way.  I also don't doubt that (as Navin suggested) Fox won't will have a top notch broadcast in fairly short order.


/Fixed my typo.  To be clear, I am certain that Fox will have first rate broadcasts.
Title: Re: Fox Sports Lands US Open in 2015
Post by: mu03eng on August 08, 2013, 01:31:40 PM
That's true, but I suspect that there's a learning curve to broadcast any new sport.  I don't doubt that Fox will have a learning curve and some growing pains along the way.  I also don't doubt that (as Navin suggested) Fox won't have a top notch broadcast in fairly short order.

Look at the way Fox Sports is handling the Gus Johnson/Soccer coverage.  They are taking the long term view, grooming Gus to be ready for the big show in 2014.  They will absolutely get commentators ready for the US Open of equal or better footing, certainly one that can put anyway ;D  Fox Sports has shown a strong ability to think long term and in the best interest of the sports fan which is why they are so much more fantastic than TWWL. 

TWWL shoves what is convenient to them on the consumer whereas Fox Sports crafts solutions to the consumer.
Title: Re: Fox Sports Lands US Open in 2015
Post by: Groin_pull on August 08, 2013, 02:30:04 PM
I'm sure he is, which is why he's so off the mark. Nobody does better than Fox in any of the sports they produce.

Exactly.
Title: Re: Fox Sports Lands US Open in 2015
Post by: frozena pizza on August 08, 2013, 02:51:55 PM
They're not going to get the rights to an event like this without making sure they know what they are doing.  They have almost 2 years to get the right people onboard and figure it out.

And by the way, of all the sports, golf is likely one of the most difficult to broadcast.  In what other sport do have a hundred or so independent competitors playing simultaneously over a playing field that encompasses miles in an event that lasts four full days.  Minute to minute someone has to decide exactly what events are worth showing, in the proper sequence and intermixed with swing analysis, interviews, and commercial breaks.  Basketball, by comparison, is pretty much made for TV.  I think that's what Miller was saying.
Title: Re: Fox Sports Lands US Open in 2015
Post by: ChicosBailBonds on August 08, 2013, 04:45:44 PM
Fox way overpaid for the rights, but everyone knew that was going to happen.  The sports rights fees, already out of control, will get even crazier and drive up everyone's costs even more.  Will be a fun next few years.

Meanwhile, USGA is getting clobbered for the timing.

USGA CHIDED FOR TIMING : GOLFCHANNEL.com's John Hawkins wrote the USGA "violated a very sacred tenet" in announcing this news the day before the start of the PGA Championship. Hawkins: "You don’t release such information on the eve of someone else’s major championship." This is "just lousy manners, a transparent and selfish act directed at a rival organization, the PGA of America, ostensibly in retribution for the anchored-putter skirmish that arose between the governing bodies late last year." Golfer Brandt Snedeker tweeted, "Don’t know the relationship between @USGA and @ThePGAofAmerica but seems petty to announce new TV deal today USGA… Couldn’t wait??" (GOLFCHANNEL.com, 8/7). Golf blogger Geoff Shackelford wrote the timing of the announcement was a "tacky decision" by the USGA. The agreement was announced in an "utterly low class, ungentlemanly fashion on the eve of the PGA Championship which happens to be run by the organization that did not support us on the anchoring ban. Coincidence?" Shackelford wrote this is a "dark day" for the USGA and "for the game" in general (GEOFFSHACKELFORD.com, 8/7). In Jacksonville, Garry Smits wrote, "It was a tacky move by the USGA, which professes to be the bastion of all things honorable about golf and its rules" (JACKSONVILLE.com, 8/7). Golf Channel's Rich Lerner said the move was a "monumental misstep of bad timing and poor judgment." Lerner: "The prevailing sentiment by the assembled golfing world here in Rochester is one of disbelief because golf's major ruling bodies have always respected each other’s big events, and adhered to an unwritten agreement to not overshadow one another" ("Live from the PGA Championship," Golf Channel, 8/7).
Title: Re: Fox Sports Lands US Open in 2015
Post by: Coleman on August 08, 2013, 05:08:43 PM
Shackelford wrote this is a "dark day" for the USGA and "for the game" in general (GEOFFSHACKELFORD.com, 8/7).


Ok...I get its a tacky move timing wise.

But seriously? A dark day for the PGA and the game of golf in general? Hyperbole much?
Title: Re: Fox Sports Lands US Open in 2015
Post by: MU82 on August 08, 2013, 09:18:55 PM
Maybe it's just me, but somehow I don't really think Johnny wishes Fox the very best.
Title: Re: Fox Sports Lands US Open in 2015
Post by: NavinRJohnson on August 09, 2013, 10:43:21 AM

USGA CHIDED FOR TIMING : GOLFCHANNEL.com's John Hawkins wrote the USGA "violated a very sacred tenet" in announcing this news the day before the start of the PGA Championship. Hawkins: "You don’t release such information on the eve of someone else’s major championship." This is "just lousy manners, a transparent and selfish act directed at a rival organization, the PGA of America, ostensibly in retribution for the anchored-putter skirmish that arose between the governing bodies late last year." Golfer Brandt Snedeker tweeted, "Don’t know the relationship between @USGA and @ThePGAofAmerica but seems petty to announce new TV deal today USGA… Couldn’t wait??" (GOLFCHANNEL.com, 8/7). Golf blogger Geoff Shackelford wrote the timing of the announcement was a "tacky decision" by the USGA. The agreement was announced in an "utterly low class, ungentlemanly fashion on the eve of the PGA Championship which happens to be run by the organization that did not support us on the anchoring ban. Coincidence?" Shackelford wrote this is a "dark day" for the USGA and "for the game" in general (GEOFFSHACKELFORD.com, 8/7). In Jacksonville, Garry Smits wrote, "It was a tacky move by the USGA, which professes to be the bastion of all things honorable about golf and its rules" (JACKSONVILLE.com, 8/7). Golf Channel's Rich Lerner said the move was a "monumental misstep of bad timing and poor judgment." Lerner: "The prevailing sentiment by the assembled golfing world here in Rochester is one of disbelief because golf's major ruling bodies have always respected each other’s big events, and adhered to an unwritten agreement to not overshadow one another" ("Live from the PGA Championship," Golf Channel, 8/7).


I am so up to here with all this crap about all of golf's honor, integrity, blah, blah, blah. Seriously, STFU! If you accept tips from television in order to enforce your rules, your precious game has none of those qualities.
Title: Re: Fox Sports Lands US Open in 2015
Post by: muarmy81 on August 09, 2013, 10:50:01 AM
Ok...I get its a tacky move timing wise.

But seriously? A dark day for the PGA and the game of golf in general? Hyperbole much?

Didn't they say the same things when Fox got the NFL rights?  Seems like water under the bridge now...
Title: Re: Fox Sports Lands US Open in 2015
Post by: Pakuni on August 11, 2013, 03:29:33 PM
Fox way overpaid for the rights, but everyone knew that was going to happen.  The sports rights fees, already out of control, will get even crazier and drive up everyone's costs even more. 

 ... said everyone when Fox landed the NFL in 1993.
Just as was the case then, Fox overpaid (they outbid CBS for the NFL by $400+ million) but it gave the network credibility. Seems to me they're following a tried and true formula with FS1.
Bully for them, and bully for the Big East.
Title: Re: Fox Sports Lands US Open in 2015
Post by: Pakuni on August 12, 2013, 05:14:14 PM
On a related note, this would be a great move for FS1:

http://www.awfulannouncing.com/2013/august/fox-offers-golf-analyst-position-to-greg-norman.html
Title: Re: Fox Sports Lands US Open in 2015
Post by: ZiggysFryBoy on August 12, 2013, 09:25:25 PM
On a related note, this would be a great move for FS1:

http://www.awfulannouncing.com/2013/august/fox-offers-golf-analyst-position-to-greg-norman.html

will his analysis fade towards the end of the match?
Title: Re: Fox Sports Lands US Open in 2015
Post by: Benny B on August 13, 2013, 10:21:07 AM
will his analysis fade towards the end of the match?

Bazinga.
Title: Re: Fox Sports Lands US Open in 2015
Post by: brewcity77 on August 13, 2013, 10:27:57 AM
... said everyone when Fox landed the NFL in 1993.
Just as was the case then, Fox overpaid (they outbid CBS for the NFL by $400+ million) but it gave the network credibility. Seems to me they're following a tried and true formula with FS1.
Bully for them, and bully for the Big East.

I still look at that as maybe the most significant move by a broadcasting company of my lifetime. Prior to that, NBC, ABC, and CBS were the ONLY three major networks in Milwaukee. Fox was viewed the same way people see the CW today. Suddenly the little backwater channel that spent most of its time running sit-com reruns and afternoon cartoons was carrying Packer games. Cue Fox snatching Channel 6, CBS bouncing around until they landed on 58, and a legitimate 4-network battle.

I'm not at all saying that Fox getting the US Open will have a similar fallout, but if any company knows how to go from also-ran to heavyweight contender, it's Fox. I'm still a little surprised they let the EPL get away considering how much value that content could have to FS1, but it's not like they haven't crashed a dancehall before.
Title: Re: Fox Sports Lands US Open in 2015
Post by: frozena pizza on August 13, 2013, 11:10:17 AM
On a related note, this would be a great move for FS1:

http://www.awfulannouncing.com/2013/august/fox-offers-golf-analyst-position-to-greg-norman.html

Agree - brilliant.
Title: Re: Fox Sports Lands US Open in 2015
Post by: ChicosBailBonds on August 17, 2013, 01:34:03 PM
... said everyone when Fox landed the NFL in 1993.
Just as was the case then, Fox overpaid (they outbid CBS for the NFL by $400+ million) but it gave the network credibility. Seems to me they're following a tried and true formula with FS1.
Bully for them, and bully for the Big East.

Not exactly true Pakuni.  There have been a number of properties that were, indeed, highly overpaid for and the networks lost their arse in the process.  In fact, it happens more often than you think if you were to look at each property as an individual P & L, but it gets peanut buttered over by other successes and not reported to investors, etc.  Or another way to put it, the blemishes are hidden by the successes elsewhere.  Happens everywhere.   They overpaid for this property and behind closed doors they will admit it to the right people, they need content and they are going to overpay in the short term to get it.  Everyone in this industry knows that to be the case...it is what it is, you are free to believe it if you wish.

And not everyone said that about Fox and the NFL back in the day. Many did, of course. Just as many people said some little satellite company doing a deal with the NFL for an out of market NFL package would go out of business.  So much so that GM, the owners of that little satellite company told the CEO of the satellite company not to do the deal and he did it anyway.  The rest is history.  Sometimes things pay dividends, sometimes they don't.  Football, is an exception, and that is the example you gave.  For the US Open, Fox overpaid and the drinks with the right people at the right time of night they will tell you that.  It is what it is.   :D
Title: Re: Fox Sports Lands US Open in 2015
Post by: forgetful on August 17, 2013, 01:46:17 PM
Not exactly true Pakuni.  There have been a number of properties that were, indeed, highly overpaid for and the networks lost their arse in the process.  In fact, it happens more often than you think if you were to look at each property as an individual P & L, but it gets peanut buttered over by other successes and not reported to investors, etc.  Or another way to put it, the blemishes are hidden by the successes elsewhere.  Happens everywhere.   They overpaid for this property and behind closed doors they will admit it to the right people, they need content and they are going to overpay in the short term to get it.  Everyone in this industry knows that to be the case...it is what it is, you are free to believe it if you wish.

And not everyone said that about Fox and the NFL back in the day. Many did, of course. Just as many people said some little satellite company doing a deal with the NFL for an out of market NFL package would go out of business.  So much so that GM, the owners of that little satellite company told the CEO of the satellite company not to do the deal and he did it anyway.  The rest is history.  Sometimes things pay dividends, sometimes they don't.  Football, is an exception, and that is the example you gave.  For the US Open, Fox overpaid and the drinks with the right people at the right time of night they will tell you that.  It is what it is.   :D

Chicos, I think Pakuni is spot on and you are neglecting the issues.

You are simply looking at this as a, fair market value vs. what Fox paid.  That is way to simplistic, which is I believe what Pakuni is illustrating.  Fox is going to get content, do it right, increase the value of said content and use that as a platform for marketing their network.

The marketing value of the content for network promotion is what you are neglecting.  The value of the exposure is well worth the amount they paid over current fair market value.  Like the NFL, they will now improve the content and increase its value, thereby benefiting from the current network promotion while investing in future content growth.

This is a huge boon to MU and the Big east, as we will profit from their desire to leverage the conference for exposure.  Just as Fox sports 1 is going to be able to use them to get free publicity in many of the biggest markets in the world.
Title: Re: Fox Sports Lands US Open in 2015
Post by: ChicosBailBonds on August 17, 2013, 01:52:49 PM
Where did I ever say this isn't a big boon to MU....I've said that since day one it will be big for MU.  The timing was perfect.

Look, I work with these guys all the time, some of them are my former bosses now at Fox....when I say they overpaid for that property and were $100M over the next guy, they overpaid.  They will admit it privately.  It's what they have to do to get content and try to be a "player".  That's the strategy, and believe me the leagues, the conferences, the tours are loving it because it creates demand that wasn't there anymore.  Now they get to sell their properties to multiple bidders, where at least one (I'd argue three) are going to spend more than the properties are worth. 

Trying to compare this to the football contracts is silly.  The fact is, there are properties that will get huge financial incremental dollars as a result of FS1 coming out that normally would not get them.  The values are artificially inflated because you have an irrational bidder wanting to buy stuff up.  Then you have other bidders worried about losing properties that will push costs up further.  Just wait until the downstream part of this hits in another 18 to 24 months...that's the part no one is talking about (but I remind Fox, ESPN, and others almost weekly)...someone has to pay for their checkbook writing and the usual suitors are not always going to be there.

Very "fun times" ahead in the coming years.  Very fun.
Title: Re: Fox Sports Lands US Open in 2015
Post by: forgetful on August 17, 2013, 01:56:31 PM
Where did I ever say this isn't a big boon to MU....I've said that since day one it will be big for MU.  The timing was perfect.

Look, I work with these guys all the time, some of them are my former bosses now at Fox....when I say they overpaid for that property and were $100M over the next guy, they overpaid.  They will admit it privately.  It's what they have to do to get content and try to be a "player".  That's the strategy, and believe me the leagues, the conferences, the tours are loving it because it creates demand that wasn't there anymore.  Now they get to sell their properties to multiple bidders, where at least one (I'd argue three) are going to spend more than the properties are worth. 

Trying to compare this to the football contracts is silly.  The fact is, there are properties that will get huge financial incremental dollars as a result of FS1 coming out that normally would not get them.  The values are artificially inflated because you have an irrational bidder wanting to buy stuff up.  Then you have other bidders worried about losing properties that will push costs up further.  Just wait until the downstream part of this hits in another 18 to 24 months...that's the part no one is talking about (but I remind Fox, ESPN, and others almost weekly)...someone has to pay for their checkbook writing and the usual suitors are not always going to be there.

Very "fun times" ahead in the coming years.  Very fun.

Sorry, didn't mean to imply that you were saying it wouldn't be good for MU, was just reiterating the concept.

Also, I believe that they would say in a meeting that they overpaid for the content, but they are referring to fair market value.  The real-value also will include marketability of a new network, in which case they did not over pay as they are gaining publicity from these purchases.  Obviously, realization of how much benefit they obtain from the purchases is still unknown.
Title: Re: Fox Sports Lands US Open in 2015
Post by: ChicosBailBonds on August 17, 2013, 02:04:49 PM
Sorry, didn't mean to imply that you were saying it wouldn't be good for MU, was just reiterating the concept.

Also, I believe that they would say in a meeting that they overpaid for the content, but they are referring to fair market value.  The real-value also will include marketability of a new network, in which case they did not over pay as they are gaining publicity from these purchases.  Obviously, realization of how much benefit they obtain from the purchases is still unknown.

That's fair...and you are correct no one knows for sure until it shakes out.  Today, they and just about everyone in the biz will say they overpaid.  We've all been wrong before, but usually more right than wrong.  Easy to point out when folks are wrong on this stuff, but plenty of bad decisions that insiders talk about all the time. 

It would be a great time to be selling these properties right now.  Have a few friends that do this very thing and they are going to make sick money when all is said and one.