Apparently, Dodds and Delaney feel compelled to change the college sports landscape however they want. "You took the purest thing in your life and corrupted it, for what? For what?" - Blue Chips
http://www.sportsbybrooks.com/french-revolution-in-offing-for-ncaa-monarchy-28257
Texas AD Dodds in that same Feb. 2 USA Today piece about 96-team March Madness expansion:
"The top 20 or 30 teams in the country probably carry that TV package," says Texas' Dodds. "So you add another 30 on the bottom and, if you're going to split the revenue equally, is that right or fair?"
As noted by Gregg Doyel of CBSSports.com today, what Dodds and Delany are pondering, among many others, is setting up super conferences that would include only the top revenue-generating sports schools. The schools "on the bottom" (Dodds words) would be thrown off the revenue-sharing gravy train and possibly precluded from competing against the super conference schools.
Kansas athletic director Lew Perkins, in a comment to the Topeka Capital-Journal last week: "At some time, the major conferences are going to have their own quasi-NCAA. They're going to do their own thing. It's gonna happen. I hear a lot of college presidents talking about those kinds of things."
"If the super conferences were to happen, the resulting exclusive, members-only competitive framework would make the BCS resemble a Karl Marx manifesto. That sort of structure could never exist within the NCAA because of obvious antitrust violations, hence a new organization would be required to oversee those leagues."
I don't know if you didn't read the end or just didn't quote it, but here's this:
"But do I think a breakup of NCAA membership is ultimately a possibility?
No.
What will happen instead is the breakup of the makeup of the NCAA Board of Directors. Instead of only university presidents, parties specifically representing competitive athletic interests will be provided seats to mitigate the conflict between revenue-generating sports schools and non-rev schools."
IOW, since a small percentage of the schools make up a large portion of the revenue, they want more say on what goes on within the NCAA - can't say that I blame them.